In writing media pitches, it’s important to focus on a proximity.
For example, you may write about a luxury hotel that will be built north of Dallas.
Although the new hotel could attract traffic into the city, it probably won’t have a great impact outside of Dallas.
To increase the likelihood that your story will be picked up by media outlets, focus on a proximity.
One of the most effective ways to get your audience’s attention is through human-interest stories.
These stories appeal to the audience’s attitudes and beliefs.
Popular examples of human interest stories are feature articles, which portray people, organizations, and communities.
A feature article might feature an athlete’s life behind the scenes, or tell a story about how an individual overcame a challenge.
In this way, it captures the audience’s attention and encourages them to read more.
In a recent study, we found that one-third of news stories used a human-interest frame.
Of those, 18 percent were heavily dominated by human interest.
The remainder of the articles contained human interest elements but were not dominant.
In terms of frequency, Norwegians are the most likely to use this approach; the U.S., UK, and Spain followed.
Human-interest stories typically involve a focus on ordinary people and are more likely to feature women than males.
For example, female patients and caretakers are featured in nearly six out of every ten articles.
The majority of patients are adults, but more often than not, they are children or adolescents.
Human-interest stories often include patient stories or op-eds written by patients or family members.
Biomedical stories, on the other hand, tend to be framed in terms of the dominant medical model.
Two-thirds of articles focusing on health featured the biomedical model.
The biomedical frame is also associated with patients’ personal experiences, such as their experiences with medical treatments.
The biomedical frame is more prominent in Spanish-language newspapers.
While proximity is important to any type of news story, it can also be problematic. The proximity of an event to the target audience affects the newsworthiness of the story.
If readers are interested in a story involving an event near to them, they will be more likely to read it.
The suitability of proximity is a key concept in journalism. It refers to how close an event or incident is to the general public.
This proximity increases the news value of a story. Readers are generally more interested in news relating to events near them.
This concept has implications for newsworthiness and should be taken into account when choosing topics and writing for news content.
According to this law, a news story that is far away from the audience has less impact.
For example, a story in Mogadishu is more likely to have a higher impact on people in Paris than a similar story in Las Vegas.
But this proximity isn’t just related to geography; proximity can also apply to social factors.
When news writing is done with the aim of impacting a large audience, bizarre proximity plays a significant role.
It adds importance to the topic and attracts more attention.
The recent COVID-19 pandemic, for example, had a huge impact on news audiences.
The impact of bizarre news is also important for its circulation, and it has contributed to the value of news.
Timeliness is a key concept in journalism. It is the time between the time that a story is expected to be published and when it is actually available.
Timeliness is also important when reporting on breaking news and developing events.
In this regard, journalists often interrupt their regularly scheduled broadcasts to report on breaking news events.
Furthermore, timely news events have greater news value than events that are more distant.
In addition, timeliness is also important when reporting on seasonal events, commemorations, and holidays.
News that is timely tends to draw the attention of a large audience.
For example, a major sporting event may be a big human interest story, which may attract a large number of people.
The same is true for news about issues facing a country. As a result, journalists choose their topics carefully to attract the highest number of viewers.
In the twenty-four-hour news cycle, timing is very important.
People are more likely to be interested in a story if it is timely and relevant to them.
For example, a story about the recent outbreak of COVID-19 at a local restaurant would be more relevant to people living in the West Coast than a story about a similar outbreak in Calcutta.
However, a story pertaining to a less well-known event, such as a lost pet, is unlikely to get much coverage.
The emergence of new media outlets has changed the way news is reported.
Online sources and social media sites have made information available around the world in real-time.
This has made timeliness an essential skill for journalists. Readers expect journalists to respond to news items quickly.
When journalists report about events and people, they tend to focus on what’s happening right now rather than events in the past.
These stories are more newsworthy than ones that happen years ago, but are already old news.
This concept of currency is related to the timeliness of news and includes stories that continue to interest the audience in the future.
The proximity of an event or person has a significant impact on the newsworthiness of that story.
The more people in the local community are involved, the more likely the audience will pay attention.
A story about a person or place that has an impact on the community will have a higher news value than one about a place that is thousands of miles away.